Festivals represent the spirit of Indian tradition and culture. With the onset of the festive season, the air is filled with a joyful mood and a celebratory spark that is hard to explain and is best experienced.
One cannot imagine Indian festivals without the sheen and splendour of silks. Over the ages, silk sarees have become an integral part of the season, adding a touch of grace, auspiciousness and elegance to the festivities all around. Women, who are the epicentre of the celebrations, like to adorn themselves in ethnic weaves for most festivals, be it Varamahalakshmi puja, Onam, Diwali, Navaratri or Pongal.
Yards of shimmering silk, with traditional motifs, gold zari, and brocade borders, paint quite a grand picture, don’t they? When teamed up with antique ornaments, Kundan or temple jewellery, the result is absolutely alluring.
As you gear up for Navaratri and Diwali, refresh your wardrobe with our new collection of silk sarees online, specially crafted for the upcoming festival season. Like always, this year too, our designers have worked in tandem with the weavers to put together an exclusive array of sarees with immense insight and intuition, keeping in mind every kind of taste and preference.
From Kanjivaram, Banaras Tussar and Ikat silk to raw silk and Patola silk, our festive range of over 1,000 sarees has something for every woman who visits our store or shops online.
The nine nights of Navaratri celebrate the valour and strength of women. Nine nights also mean nine reasons to wear a saree! If you plan to wear a different weave on each day, you are sure to find something interesting and distinct in our collection.
After Navaratri comes the festival of lights—Diwali! Our Diwali spread is quite diverse and unique, much like the variety of food you get to savour during Diwali—silk dupattas and sarees with kattams, buttas, temple borders, floral and leaf motifs, in a mindboggling array of colours, both traditional and trendy.
Add glam and glitter to your Diwali celebrations with dazzling clothes and accessories. Happy shopping!